The MSC Class of 2019 had the unique opportunity to travel to Morocco to collaborate with the Institute of Leadership and Communication Studies (ILCS) in Rabat. MSC students worked in teams to develop lesson plans, project outlines, and strategic communication workshops that they delivered to undergraduate students from several countries in northern Africa. As communication mentors and professionals, MSC graduates assisted ILSC students in completing projects in social media, digital marketing, film, photography, and related areas, then guided them through a formal presentation of their work.
Budapest, Hungary (2018) | OMKI and Dockyard: This was our first and
only trip where our project wasn't designed for a non-profit. We met
with two diverse companies who focus on different areas of marketing,
giving our students the opportunity to learn about the marketing and
promotional challenges of these organizations.
(2017) | Sustainable Cambodia: We worked with Sustainable Cambodia to
create promotional videos and interview local village and community
leaders to learn about the sustainable projects in farming, clean water,
and small business development that had transformed their communities.
Town, South Africa (2016) | Desmond Tutu HIV Foundation: We
collaborated with the Desmond Tutu HIV Foundation to help create an
anti-stigma campaign for youth infected with HIV. We held a writing
workshop for teens in the center and created an infographic and some
videos with the teens to help encourage the campaign slogan.
Peru (2014, 2015) | Peruvian Hearts: We worked with Peruvian Hearts, a
non-profit organization designed to empower young women raised in
extreme poverty abuse. Our students built their website, wrote and
designed promotional collateral, and helped establish an integrated
marketing communications plan.